Deepure Biotea Valley in Puer
The Deepure Biotea Valley in Pu’er, also known as 普洱市帝泊洱生物茶谷景区 (Deepure Biotea Valley), is a notable addition to the list of National 4A Tourist Attractions in China. Officially recognized on June 19, this site is the fourth 4A attraction in Pu’er, joining the ranks of Mojiang Tropic of Cancer Park, Pu’er National Park, and Pu’er Ximeng Mengsuo Longtan Lake Scenic Area.
Overview
- Location: No. 1, Deepure Avenue, Pu’er City, Yunnan Province, China
- Distance from Downtown: Approximately 10 km
- Size: First phase covers 792 acres
- Nearby Attractions: National Forest Park, China Pu’er Tea Expo Garden
Features
Deepure Biotea Valley is an industrial park and tourism attraction developed by Yunnan Tasly Deepure Biotea Group Co., Ltd. The site combines tea production with tourism through seven distinct modules:
- Industrial Tourism and Tea Education: Includes tea production, processing, and historical insights into Deepure and Pu’er tea.
- Tea and Food Experiences: Offers local tea meals, Yunnan flower feasts, vegetarian options, and special hand pilaf.
- Tea-Making Experiences: Visitors can engage in traditional tea picking, processing, and tasting in a tea garden setting.
- Tea Ceremony and Culture: Features tea ceremony learning, multimedia, and three-dimensional educational experiences on tea culture.
- Activities and Events: Provides parent-child activities, summer camps, wedding planning, sports events, and more.
- Custom Travel Services: Includes vehicle leasing, tea breaks, and conference room rentals.
- Recreational Areas: Features a “happy farm” with flower fields for visitor enjoyment.
Achievements
- Recognition: Listed among China’s Top Ten Industrial Tourism Demonstration Bases in 2017.
- Tourism Growth: From January to May 2018, Pu’er saw significant tourism growth with 46,600 overseas visitors and 14.1593 million domestic visitors, generating a total tourism income of 13.101 billion yuan.
Deepure Biotea Valley stands out for its integration of industrial and tourism elements, reflecting Pu’er’s broader strategy to enhance global tourism and integrate various sectors to boost its tourism industry.
