Chen Sheng Hao Pu-erh Tea
Introduction
“Chen Shenghao”(陈升号) is a trademark successfully registered on October 28, 2009 by Yunnan Menghai Chensheng Tea Industry Co., Ltd.(陈升号茶业有限公司) It is a brand named after the chairman Mr. Chen Shenghe. With the rapid development of the company, it has grown into the leading brand of Pu’er Tea, and was recognized as a famous trademark in Yunnan Province in 2011.
At the 2nd China Tea Enterprise Brand Development Summit Co-sponsored by the Chengdu Municipal People ’s Government and the China Tea Distribution Association, Zhejiang University CARD Chinese Agricultural Brand Research Center, and the Pujiang County People ’s Government, the China Rural Development Institute of Zhejiang University Chang published the “2012 China Tea Enterprise Product Brand Value Evaluation Report” and announced the “2012 China Tea Enterprise Product Brand Value List”. The “Chen Shenghao”(陈升号) brand value reached 27 million yuan.
Chen Sheng Hao Pu-erh Tea Company Overview
Founded in 2007 by Mr. Chen Shenghe, a veteran tea maker with nearly 50 years of experience, Chen Sheng Hao Pu-erh Tea Co., Ltd. is a modern and professional enterprise with a complete industry chain. The company integrates the cultivation of Pu-erh tea, product research and development, production, processing, sales, and the promotion of tea culture. Located in the 8-Kilometer Industrial Zone of Menghai County, Xishuangbanna, Yunnan Province, the company occupies an area of over 150 acres.
Company Introduction
Beautiful scenery, a pleasant climate, excellent ecology, and unique tea resources, combined with Menghai’s long-standing and exquisite tea-making techniques, provide exceptional conditions for the high quality of Chen Sheng Tea products. The company boasts first-class hardware facilities with a construction area of over 20,000 square meters. It is an eco-friendly integrated enterprise specializing in the refined processing, production, and sale of Pu-erh tea, as well as tea culture and ethnic tourism.
The company’s product development is overseen by renowned tea masters, who not only highlight Menghai’s unique tea-making skills and fermentation techniques but also focus on blending traditional craftsmanship with modern technology. This approach ensures the purity and hygiene of the tea raw materials. Chen Sheng Tea aims to create an eco-friendly enterprise that looks like a park from afar and a garden up close, successfully establishing brands such as “Chen Sheng Hao,” “Fu Yuan Chang Hao,” and “Chen Sheng Boutique.” Its product range covers all series of Pu-erh tea, both raw and ripe. In December 2011, “Chen Sheng Hao” was recognized as a famous trademark in Yunnan Province.
Chen Sheng Tea’s simple business philosophy is “to make affordable good tea for everyone” and “to produce praised tea for tea lovers.” The company’s unending pursuit is to make “Chen Sheng Hao” the best Pu-erh tea brand in China.
Factory Greenification
To create a green, eco-friendly, modern tea enterprise, the company has invested significantly in green ecological construction of the factory area. Since early 2007, the company has invested over 3 million yuan in greening projects, planting more than 4,000 trees and nearly 10,000 square meters of grass, effectively preventing soil erosion caused by large-scale construction. This effort not only beautifies the company but also maintains the ecological balance of the surrounding environment, marking the initial establishment of an eco-enterprise.
Green Environmental Concept Promotion
To raise awareness among tea farmers about environmental protection and hygiene, the company invested over 300,000 yuan in 2007 and 2008 to provide 100,000 woven bags to replace unhygienic fertilizer bags used by farmers. Additionally, 5,000 sets of tea brewing equipment were distributed for free to various tea-growing areas, benefiting thousands of tea farmers.
Chen Sheng Hao Lao Ban Zhang Base
Lao Ban Zhang Village, founded in 1476, is renowned for its ancient tea gardens and unique Pu-erh tea resources. In early 2008, Chen Sheng Tea established a professional cooperative organization with Lao Ban Zhang Village to protect and develop these rare resources. The company invested 1 million yuan in constructing a mountain road to improve transportation conditions for the village. Efforts to promote the Lao Ban Zhang Pu-erh tea brand include extensive advertising and participation in major tea expos, significantly enhancing its reputation.
Chen Sheng Hao Yi Wu Base
To ensure the quality and consistency of the “Fu Yuan Chang Hao” series of Yi Wu Pu-erh tea, the company established a raw material procurement base in Yi Wu. They also invested 3 million yuan to preserve and expand the historical site associated with the tea horse road.
Chen Sheng Hao Ban Po Lao Zhai Base
The “Ancient Tea First Village” of Nan Nuo Mountain is known for its excellent tea quality. In March 2011, Chen Sheng Tea signed a cooperation contract with Ban Po Lao Zhai villagers to establish a tea processing facility, ensuring the quality of Nan Nuo Mountain tea products.
Company Honors
- April 24, 2008: “Jia Ming Tian Cheng” won the First-Class Gold Award at the 2008 China (Beijing) International Tea Expo.
- June 5, 2008: “Chen Sheng Hao Lao Ban Zhang” and “Chen Sheng Hao 7532” won International Tea King and Gold Award at the 6th International Tea Culture Exhibition in Seoul, Korea.
- April 17, 2009: “Chen Sheng Hao Lao Ban Zhang” won the Gold Bud Award at the Menghai Pu-erh Tea “Aka Lao Bo” Tea Competition.
- July 2009: “Chen Sheng Hao Lao Ban Zhang” won First Prize at the 8th “China Tea Cup” National Tea Evaluation.
- September 19, 2009: “Lao Ban Zhang Brick Tea” and “Chen Xiang Sheng Hua” won the Gold Ding Award at the “National Drink Cup” Yunnan Tea Evaluation.
- April 11, 2010: “Chen Sheng Hao Lao Ban Zhang” won the Tea King Award at the Menghai Tea King Festival.
- August 2010: “Chen Sheng Hao Lao Ban Zhang” and “Chen Sheng No.1” won First Prize at the inaugural “National Drink Cup” Tea Evaluation.
- April 10, 2011: “Lao Ban Zhang” won the Tea King Award at the 3rd Menghai Tea King Festival.
- July 1, 2011: “Chen Sheng Hao Lao Ban Zhang,” “Chen Sheng No.1,” and “Nan Nuo Tea King” won Gold Awards at the “Celebrating the 90th Anniversary of the Communist Party of China ‘Glory Cup'” Yunnan Tea Evaluation.
- August 12, 2011: “Ba Wang Qing Bing,” “Gu Yun Yuan Tea,” and “Chen Xiang Sheng Hua” won Gold and Silver Awards at the inaugural “Yun Xiang Cup” Pu-erh Tea Evaluation.
- August 2011: “Chen Sheng Hao Di Tea” and “Ren Tea” won First Prizes at the 9th “China Tea Cup” National Tea Evaluation.
- September 11, 2011: “Chen Sheng Hao Lao Ban Zhang” won the Gold Award for Pu-erh Tea at the 7th China Jilin·Northeast Asia Expo.
- December 22, 2021: Recognized as a key national leading enterprise in agricultural industrialization (7th batch).
- April 2022: The production workshop of Menghai Chen Sheng Tea Co., Ltd. was awarded the 2022 National Worker Pioneer Honorary Title.
Brand Philosophy
Brand philosophy: Chen Shenghao(陈升号) lets you know the taste of the true tree tea!
Brand Proposition: Chensheng Pu’er Tea(陈升号普洱茶) will bring you health, joy and happiness!